Next generation consumer insights that explain why people buy in an omnichannel world.

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InfoScout is trusted by America's leading brands, retailers and agencies

Sample InfoScout clients
Sample InfoScout clients

Why InfoScout?

Every Type of Shopper

America's largest, most representative purchase panel

Omnichannel Visibility

All retail channels from Bodegas to Big Box to Ecommerce

Both Buy & Why

Deep insights via purchase triggered surveys that combine behaviors and attitudes

Fast Insights

On-demand access to purchase data updated daily

Insights Solutions

Consumer Surveys

Trigger highly targeted surveys within moments of specific purchases

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Buy & Why Studies

Combine behaviors and attitudes for deeper insights into what's driving your business

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InfoScout Insights™ Subscription

Understand omnichannel shopper and consumer behaviors via guided analytics at your fingertips

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Track a New Product Launch

Get a comprehensive read on a new item's performance, within weeks of launch

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Measure Promotion Effectiveness

Understand the drivers of incrementality for all types of events and campaigns

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Understand Your Lapsed Shoppers

Analyze dormant shopper behavior and identify ways to win those shoppers back

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